Photo by US Mission Geneva It is amazing how many types of blogs exist on the Internet these days. Some blogs are just gossip, while others offer information. Some are personal, professional, corporate, SEO content-driven, entertaining, useless, etc. Blogs are everywhere and not all of them are just ads. However, some blogs are advertising and intended to create a revenue stream. If you’re …
How to Get More Likes on Your Facebook Page
The use of social media marketing in figuring out how to get more likes on your Facebook page has become the biggest challenge when building a brand. The first thing every brand does is create a fan page, but this is only a quarter of the battle. Building a Facebook page is a great first step towards a project that requires dedication, time and energy. Here are a few tips you can use to quickly …
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Buy Twitter followers: an investment or a waste?
Should you invest in social media marketing campaigns or settle and buy Twitter followers, when so much of your credibility relies on the number of people ‘following’ your account? When it comes to social media, being influential is essentially determined by a quick look at the number of followers you have. Many service providers are now marketing Twitter following packages at various prices and …
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LinkedIn Sponsored Updates: Target B2B Market Effectively
As marketers, we take advantage of whatever is available. Search engines encourage us to rely on SEO and social media requirements push SEO companies to attract new likes and followers. But many times early adopters can get effective results from their efforts. In this article, I want to introduce a new tool in our hands to target prospects in business-to-business (B2B) industries through social …
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Writing a Social Media Plan: The Ins And Outs
Writing a plan for your social media marketing may seem simple and many companies choose to forgo planning, instead relying on evergreen content. Creating a thought out plan around which all social media activity revolves will increase your Klout Score (the influence of your channels), make you a credible source of information and create new leads for your business. Create the perfect …
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How to Use Inbound Marketing in Your PR Strategy
Inbound marketing, defined as the use of quality content to attract clients towards a brand or company, has become increasingly popular in recent years. Naturally attracting customers to a brand by building on their interests and giving them material they would want to have, is a proven method of building leads, traffic and driving sales. For years public relations has revolved around a one-way …
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